Make generative AI treat your brand as the authority
GEO goes beyond crawlability: it measures whether generative engines see your site as a trustworthy entity worth citing. Our GEO audit scores entity authority, topical depth, factual density, and AI readability, the signals that decide who gets recommended.
GEO heuristics per scan
signal groups: entity, depth, facts, readability
point GEO score with trend tracking
What this audit actually checks
Every check below runs on every scan. No black boxes: this is the exact coverage you get.
| Category | Checks |
|---|---|
| Entity authority | 5 |
| Topical depth | 4 |
| Factual density | 4 |
| AI readability | 4 |
Entity authority
Generative engines build a knowledge-graph picture of your brand. These checks measure how complete and credible that picture is.
Author bylines & bios
Verifies explicit authorship signals, such as rel=author and Person schema, that establish human expertise behind the content.
Social & sameAs links
Checks the schema links to verified profiles that help engines assemble your brand's knowledge-graph entity.
Brand logo detection
Confirms your logo is declared in schema so AI citations display your official branding.
Publication dates
Validates visible created and modified dates. Freshness is a citation tiebreaker for time-sensitive queries.
About page linked
An accessible About page is a core legitimacy signal engines look for.
Topical depth
Generative engines favor sources that cover a topic completely: clusters, hierarchies, and depth over one-off posts.
Content depth (word count)
Measures whether coverage is substantial enough to serve as a primary source.
Subtopic hierarchy (H2/H3)
Verifies a clear heading outline AI systems use to parse and extract sections.
Breadcrumb trails
Checks visible and schema breadcrumbs that reveal your content's topical structure.
Internal link density
Measures the topic clusters that signal domain-level authority to generative engines.
Factual density
LLMs cite content they can quote confidently: specific numbers, attributed quotes, and referenced claims.
Data point density
Counts concrete figures, statistics, and dates, the raw material of citable content.
Quotes & citations markup
Checks blockquote and cite elements that make attributions machine-readable.
External citations
Verifies your content references sources. A bibliography signals research, not opinion.
Authoritative source links
Detects links to .gov, .edu and academic domains that pass trust by association.
AI readability
How easily can a language model isolate, quote, and attribute your sentences? Structure decides.
Paragraph chunking
Flags rambling paragraphs. LLMs extract short, self-contained 2-4 sentence chunks cleanly.
Data structuring (tables)
Verifies comparisons live in HTML tables that models parse without error.
List usage
Confirms steps and features are formatted as lists, the structure models reproduce most faithfully.
Pronoun ambiguity
Detects sentences that start with ambiguous "this" or "it", where context is lost the moment AI extracts a single sentence.
Everything your team needs to act
A score without a fix list is trivia. Every report pairs measurement with prioritized, copy-ready remediation, including AI-native fix prompts for your coding assistant.
GEO score across four signal groups, with an entity authority card and topic cluster map
Citation simulator: a preview of how a generative engine would cite your page
Prompt coverage heatmap (Pro) shows which user prompts around your target topic your content actually answers
Competitor GEO comparison to benchmark your citation-worthiness against rivals
From URL to fix list in three steps
Enter any URL
No installs, no code snippets, no DNS changes. Every audit starts from a single URL, yours or a competitor's.
Scanners do the work
Purpose-built engines audit security, SEO, AEO, GEO, brand visibility, and site health, with each check scored and severity-ranked.
Fix with AI-ready prompts
Every finding ships with plain-language remediation and an agent-native fix prompt you can paste straight into your AI coding assistant.
Frequently asked questions
Sources & further reading
- Generative engine optimization— Wikipedia
- Schema.org structured data vocabulary— Schema.org